CALLING ALL INFLUENCERS:
NATIONAL URBAN LEAGUE LAUNCHES
URBAN INFLUENCE MAGAZINE AT ANNUAL CONFERENCE

(AFRICAN AMERICAN NEWSWIRE)NEW YORK - The National Urban League has partnered with T. Brown Publishing, Inc. to create a new nationally distributed publication, Urban Influence Magazine. Targeting today's influencer, the young African American professional, this magazine will merge the need for social change and economic empowerment with an urban twist and stylish appeal.

The launch of this exciting new and hip publication took place at a special launch reception during the 2004 National Urban League Conference in Detroit, MI, July 21-25, 2004. Marc Morial, president and chief executive officer, who has been at the helm of the organization for less than a year says, "We must begin to reach out to a new generation of community and socially conscious young men and women in order to move this organization and our community forward. Urban Influence Magazine will serve as the key communication vehicle to reach this critical audience of influencers."

What's an "Influencer"?
Urban Influence Magazine views an influencer as a person who affects positive social and economic change within their respective profession, family and community.

Who's an "Influencer"?
They are our business leaders, entrepreneurs, trendsetters, community activists, and corporate climbers. The influencer is the young African American professional, age 21-40. Through its editorial agenda, Urban Influence Magazine will speak directly to this audience found within the National Urban League's rapidly growing auxiliary, National Urban League Young Professionals (NULYP) as well as the general public.

Within the magazine readers will receive tips and success stories on how to identify, grow and maintain wealth in the "Urban Living" section. Readers will learn helpful hints on how to stay fit from fitness expert, Jenette Jenkins in the "Fitness Center" section. Urban Influence Magazine will also take readers into the Urban League's movement with informative updates and stories about the on-going work of the national organization and its affiliates in "Inside the League".

Tamara Brown, president of T. Brown Publishing and publisher of Urban Influence Magazine states, "We have found that there is a significant market of young Influencers who want a publication that speaks directly to them about lifestyle and entertainment, but in a substantive way. The National Urban League is focused on reaching this audience and we are excited to be a partner in their efforts."

Upon its launch, Urban Influence Magazine will be distributed six times yearly with an initial readership of 60,000. The magazine will be distributed to members and donors of the National Urban League, as well as to the general public. To obtain a copy, go to www.urbaninfluencemagazine.com and consider becoming a charter subscriber!

The National Urban League is the nation's oldest and largest community-based organization, founded in 1910. Headquartered on Wall Street in New York City, the organization has professionally staffed affiliate offices in more than 100 cities in 34 states throughout the U.S., serving more than 2 million people across all ethnicities and economic levels. The Urban League's thrusts are Education, Healthcare, Economic Self-Sufficiency, Civil Rights and Civic Engagement.

Tamara Brown, of Chicago-based T. Brown Publishing, Inc., is publisher & editor-in-chief for Urban Influence Magazine. Among recent assignments, Tamara has served as an editor for Black MBA Magazine, publisher for the National Technical Association and publisher for the 100 Black Men of America, Inc.

Visit www.urbaninfluencemagazine.com or www.nul.org to learn more about Urban Influence Magazine.


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For further information, contact:
Monica Wood, MWPR, Inc.
443-538-4184
mwood@mwprinc.com